article marketing strategy

Top Secret Article Marketing Strategy – for Traffic and Leads

Do you want to implement your own article marketing strategy?

Does developing an article marketing strategy seems like climbing Mt. Everest?

Top Secret Article Marketing Strategy

Before you waste time writing a bunch a wandering articles, read these secret tips and pay attention to the way that I have structured this article.

Because it will probably surprise, even SHOCK you at how easy it is to create a solid article marketing strategy and to draft multiple articles that attract new customers to your website, business and products.

The bottom line is this– if you can provide the answers that people are searching for and if you can give it to them quickly, they will appreciate you, follow you, like you and buy from you.  Your article marketing strategy should be simple to follow and filled with valuable information.

How to Construct Articles for Maximum Effect in Your Article Marketing Strategy

The way you construct your articles should be part of your overall article marketing strategy and should not vary whether if you write for submission to an article marketing directory or for your website. The use of key phrases is very essential in each, and keyword choice will be the way that your readers and Google discover you, bringing you site visitors. Each keyword should be extremely cautiously selected. After which, further study should be undertaken to see which internet sites are employing those key phrases, and you need to determine if you can compete against the leading internet sites which are using those keywords. The truth is, you need to bump someone from the top if you want to sit on the top of the search engine mountain.

article marketing strategy

What Is Needed for a Well Written Article?

If you do not really like to write or believe you just are not efficient at creating articles it really is a good alternative to invest some time in reading many of the best-rated articles on article publication internet sites.  You can also review the sites of your favorite bloggers and determine how their articles fit into their overall article marketing strategy.  As you review each article, you ought to be able to see how they are designed and constructed and also how they direct a visitor all of the way down toward the resource box at the bottom of the page. The most effective written content is made up of plenty of brief paragraphs, and are normally composed in everyday language. Do not use any complex crucial phrases that your visitor won’t be familiar with. Do not offer your visitor a dissertation.  Offer plenty of white space (a couple of parts that are devoid of words. It’ll help make your article content appear quicker and easier to read. Do not put links for your website or any other products inside the main body of your article, it could be declined by article directories. They need to only be placed within your author bio box. A successful article marketing strategy requires that your articles be accepted by many different directories.

Snappy Headings!

Many people do not read all the words on a page unless it’s a novel. They are looking for specific phrases and words that may be key to their problem, so if you can use these in headings the reader can immediately skip to the parts of your article that interest him most. Headings are really critical in articles – they really should be short and eye-catching.

 

Eye-Popping Images Propel Your Article Marketing Strategy

Your images should be related to the content.  They can also add humor or solidify the message.  In fact, video will often attract more people than just text and images, so explore including video clips and training in your article marketing strategy as well.

article marketing strategy

The Article Body Does the Heavy Lifting

Make sure to apply the following tips to your articles.

  • You should use your keywords once at the beginning of your article, a number of times in the principal body of the text, and once again within the final sentence.
  • The majority of people are on the internet seeking answers to difficulties or questions they have, so you should make your article informative and useful, leading the reader down to the bottom of the page exactly where your bio box is.
  • Within the bio box you need a strong call to action, encouraging the reader to click for further data. This is where your lead capture page will probably be.
  • Despite the fact that you are writing to attract the search engines, you must bear in mind that it is humans that are reading your content. It does get easier after you’ve written numerous articles.
  • Keep an eye on your stats occasionally and see which articles are getting one of the most readers.  That way you are able to write further articles in that style.
  • Making use of bullet points also makes a page of written text look a whole lot far more attractive and simple to read. Lists and bullet points are easily skimmed.

Remember to only submit unique articles to article marketing directories. That should be a big part of your article marketing strategy.  Google will, only index 1 version of an article and disregard the any additional copies.

So, with an easy to read article that makes sense in your overall article marketing strategy, the next step will be to gain visibility for that article by earning a great rank in the search engines.  Building a blog on an authority domain will build a great foundation.  Then you can focus on acquiring back links from many varied sources and posting your powerful article on social sites.  You will need social media links, article directories, blog links, high page a rank links and search engine directory links.  Learn from the pros in the industry on how to do each of those things.  Build a solid customer base or following and share your message with like-minded peeps with a solid and well-executed article marketing strategy.

article marketing strategy

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